They say the best days when you buy a boat are, 1. the day you buy it and 2. the day you sell it. Having a boat is a big pain in the arse from what I hear see. My dad had a boat once… this ugly brown, tan and taupe thing was called the Swartz Baby! I guess the guy who had it first apparently loved Space Balls.
The best boat day in my dad’s life was when he… you guessed it. Gave it to the donation house to get a tax receipt.
This isn’t about boats, but about “How to sell a business” and the BEST day and most profitable day in your business is … the day you sell it.
About 8 months ago, I was thinking about selling one of my companies and while searching through google I came across a book titled, The Business Sale System
In my opinion this is one of the most concise step-by-step “how to sell your business” books I’ve ever read. In fact, I was able to get James on the phone to share some insider tips on selling your website or business.
In this hour long recorded interview with James, I dig deep to get the answer on how to effectively search for rabid buyers, how to structure the deal, which websites to list your business, and many more secrets to selling your business for top dollar.
Take a listen to the interview and let me know your thoughts by leaving a comment below. 
How To Sell A Business. Business Sale Expert Spills The Beans! [57:14m]: 
Just got in a piece of mail from eBay yesterday and I was extremely blown away with their personalization strategy for bringing their customers from a direct mail to their website. Check out this video.
But first we used a personalization strategy in a recent launch and it worked like crazy! Actually we sold around 30 courses before we even launched because of this one strategy. I’ll give you the script in a few days, you’ll like it…
Here’s the personalized link:
http://www.ebayfaves.com/tundra2fast
I’ve never been a great writer. I had an extremely rough time with English classes in college. Math, it wasn’t a problem. A’s and B’s all around. But writing to me is torture…
You see, I can write sales copy. It may take me a couple of days or weeks and a major loss of hair, but it gets done. Not a great done, but done. One thing I discovered is, there’s people out there that can write killer sales copy so give the job to them.
The other night for 2 days straight I was literally glued to my computer to 3am each night slaving away trying to write copy for a client I’m helping launch a product. It wasn’t until I finally said, “ENOUGH!” that I turned to a good friend of mine to whip it out…
Rachel Rofe. She doesn’t talk much in crowds, but when she does she’s got A LOT to say. If you talk about marketing or copy she’s takes the stage… she’s good. She’s who many well known marketers and well known entrepreneurs turn to for copy. A couple of months ago she was in Womens World, it’s a monthly or weekly magazine that’s in just about every grocery store in the country. Not for her copywriting, but for one of her membership sites.
Anyhow, so to write a simple sales letter would take me maybe 2 weeks, Rachel try 2 hours. She blew me away with how fast she whipped it out.
So I’m writing this plug my friend, Rachel. She’s done a lot for me and she the one person I turn to for copy advise.
So if you need a GREAT and FAST copywriter, buzz Rachel. They call her the master blaster. She’ll hook you up.
Some cool stuff coming soon when things start slowing down.
This is so funny… I find myself helping him along singing this song.
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